01 · IKEA Indonesia · 2021

IKEA Food
Digital Kiosk

Self-service keeps the operation cost low. That's how IKEA meatballs stay affordable for the many people.

Background

Food kiosk is a pilot project for IKEA Indonesia to bring better food service to the customers. During peak hours, a food kiosk is able to serve 8 customers per hour before the revamp.

Objective

The aim of this project is to shorten the process while the customers are ordering the food, while maintaining the usability and upselling the food products.

Persona

Primary persona Behaviors & mindset Goals & quotes

Wireframe

UI Design

New experience in action

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